A new consumer index guides future consumption activity in LA to assess the economy.

Los Angeles' First Consumer Sentiment Index - a new forecasting tool for businesses and government

Marc Weidenmier, Director of the Lowe Institute of Political Economy, Claremont McKenna College

The new Los Angeles Consumer Sentiment Index from Claremont McKenna College’s Lowe Institute is the first localized metropolitan consumer sentiment index.  The Index’s guidance on future consumption activity by Los Angeles area residents will be key to assessing the overall prospects for the local economy. Consumption accounts for, on average, 70% of all US economic activity. Consumer sentiment can vary enormously across the country with most national surveys reflecting observations drawn from the east coast, making it less likely they will be able to capture the actual state of affairs in Southern California. The Lowe Institute Los Angeles Consumer Sentiment Index takes the pulse of the local economy and offers localized knowledge to improve forecasting and decision making. The survey provides some insight into how people feel about job prospects which can be an indicator of whether they are likely to stay in their current positions rather than risk making a move.  Businesses can use the data to help manage inventory as the survey offers data to gauge future consumer purchasing trends.  With the survey offering data by age and income levels, it may also aid businesses in determining how to target their marketing efforts.

Tuesday, May 2, 2017

11:30 am Registration and Networking
12:00 pm Lunch Served*
12:30 pm Luncheon Address with Audience Q&A
  1:30 pm Adjourn

Location
555 South Flower Street, 51st Floor
Los Angeles, CA 90071

PARKING:
$8 Underground valet parking with 3-hour validation

ATTIRE:
Business casual is acceptable. No jeans or tennis shoes.

PRICES
Town Hall Los Angeles members: $55 Individual, $550 Table of Ten
Members, please be sure to login to receive member rates. Please call 213.628.8141 with questions.

Government Employee Discount**: $65 Individual
**Valid when attendees register with their government work email addresses

Public: $75 Individual, $750 Table of Ten

*Meals cannot be guaranteed after 20 minutes of service. Please keep in mind that the deadline for refunds is 3 business days in advance.

May 2nd, 2017 11:30 AM   through   1:30 PM
555 S. Flower St. 51st Floor
Los Angeles, CA, 90071
United States
Ticket Type
Member Ticket $ 55.00
Nonmember Ticket $ 75.00

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