TOWN HALL Los Angeles Presents a One-Day Conference

Making Hard Choices, Advancing Science & Identifying the Correct Paths to Health Care Reform

REAL FACTS, HARD CHOICES: IDENTIFYING PATHS TO HEALTH CARE REFORM

PROGRAM

9:00 AM REGISTRATION OPENS

Participants check in and get to know one another over coffee. Sponsors’ and partners’ materials are on display in exhibition/registration area throughout the day.

10:00 AM OPENING REMARKS

TOWN HALL Los Angeles president, Jon Goodman, calls conference to order and thanks sponsors, welcomes participants, and students.

10:15 AM PANEL I

How Do We Define Reform?

Panelists:

Ruth Liu, Senior Director of Health Policy, Kaiser Permanente; Tom Priselac, Chair, American Hospital Association, and President and CEO, Cedars-Sinai Health System; and Steven Scott, Vice President and General Manager, Anthem Blue Cross

Moderator: James Lott, Executive Vice President, Hospital Association of Southern California

12:00 PM LUNCHEON �" Hosted by KAISER PERMANENTE

12:30 PM KEYNOTE ADDRESS

Kim Belshé, Secretary, California Health and Human Services Agency

“Health Reform in California: Looking Back, Looking Ahead”

1:40 PM PANEL II

What Can be Done? Containing Health Care Costs through Alternative Programs

Panelists:

Dr. Elaine Batchlor, Chief Medical Officer, LA Care Health Plan; Cathy Fogliano, Executive Vice President, Sales, TelaDoc, Inc.; Dr. Keith Norris, Executive Vice President for Research and Health Affairs, Charles Drew University of Medicine and Science; and Jack Reid, President and CEO, Physicians Care

Moderator: Ronald C. Mason, CEBS, Principal, Towers Perrin

3:15 PM BREAK �" Coffee and Networking

3:30 PM PANEL III

Reform via Technology: What is Your Industry Doing to Assure Success?

Panelists: Dr. Bill Crounse, Senior Director, Worldwide Health, Microsoft Corporation; Dr. Kraig Kinchen, Director of Electronic Exchange of Healthcare Information, Eli Lilly; and Dr. John Mattison, Chief Medical Information Officer, Assistant Medical Director, and Director of Kaiser Permanente HealthConnect for Southern California

Moderator: Dr. Richard S. Baker, Dean, Charles Drew University of Medicine and Science

5:00 PM CLOSING REMARKS

Dr. Jonathan Fielding, Director, Public Health & Health Officer, Los Angeles County

5:15 PM COCKTAIL RECEPTION

6:00 PM ADJOURN

Day-Of CONFERENCE BOOKS Provided by CEDARS-SINAI MEDICAL CENTER

PARTNERS, SPONSORS & EXHIBITORS to date:

BEVERLY HILLS CHAMBER OF COMMERCE

CEDARS-SINAI MEDICAL CENTER

CHARLES DREW UNIVERSITY OF MEDICINE AND SCIENCE

CORO

DICKERSON EMPLOYEE BENEFITS

ERNST & YOUNG

KAISER PERMANENTE

LOS ANGELES AREA CHAMBER OF COMMERCE

LOS ANGELES ASSOCIATION OF HEALTH UNDERWRITERS

LOS ANGELES COUNTY ECONOMIC DEVELOPMENT CORPORATION

LA CARE HEALTH PLAN

NATIONAL HEALTH FOUNDATION

USC VITERBI SCHOOL OF ENGINEERING

VICA

GENERAL OBJECTIVES

Over the last three years, TOWN HALL Los Angeles has welcomed leaders across the spectrum of health care. They were practitioners, heads of the country’s best hospitals, CEOs of the largest health care providers, representatives from the National Institutes of Health and nonprofit coalitions, and they all said the same thing �" we must reform our health care system if our country is going to remain solvent, advance wellness and treat ailing citizens with dignity.

Given our mission of convening leaders and stakeholders to address our most pressing issues, we are producing a one-day conference on health care reform, and information technology. The conference will take place in Los Angeles, California, on May 22, 2009 at the Fairmont Miramar Hotel in Santa Monica. Health care reform is as critical for our region as it is for our nation. The conference will consist of a morning panel, a luncheon keynote speaker, and two afternoon panels. The day will end with a hosted cocktail reception, ideal for continuing the discussion and making new connections.

CONFERENCE GOAL

The goal of this conference is to facilitate open discussion of critical issues and possible solutions for reforming the current health care system.

AUDIENCE

Stakeholders in the health care industry from providers to practitioners, human resource directors with emphasis on companies having less than 250 employees, the local business community, members and invitees of participating organizations, the public-at-large and targeted media.

TICKETS

For TOWN HALL members tickets are $195. Early-bird price for the public is $215 until May 19, 2009. After May 19^th, tickets are $275. Join TOWN HALL Los Angeles for an additional $50 and receive one-year Executive Membership �" a savings of $100.